What is Search Engine Optimization (SEO)
Search Engine Optimization (SEO) is the process of optimizing your website to rank higher in search engine results and attract organic traffic. The following steps outline the key practices and strategies for effective SEO: 1. Keyword Research Identify Target Keywords: Use tools like Google Keyword Planner, Ahrefs, or SEMrush to find keywords related to your business with high search volume and low competition. Long-Tail Keywords: Focus on longer, more specific phrases that attract qualified traffic. Competitor Analysis: Review what keywords your competitors are ranking for. 2. On-Page Optimization Title Tags: Include target keywords in your page title (H1), making sure the title is engaging and descriptive. Meta Descriptions: Write concise and compelling meta descriptions that include your keywords. This helps with click-through rates. Header Tags (H1, H2, H3): Use structured headers that include primary and secondary keywords to organize content. URL Structure: Use shor...